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notes from 13thirtyone: Season's Greetings?

9.18.2007

Season's Greetings?

I've already seen advertisements for business-to-client Christmas cards. Are people really ordering their Christmas cards already?! This got me thinking...

In regards to my most recent post, "The Art of Self-Promotion," I talked about being different and trying to seperate yourself or your business from the crowd. What better opportunity than to not send a Christmas Card? Why not a Happy New Year's card? Or even some cheesy play off of Valentine's Day like, "we love our clients?"

How great would it be if your company's card was not only opened, but actually read? With the masses of cards we all get in the mail from the middle to the end of December, it makes sense that we would want to do something different. Afterall, the whole reason these cards are sent in the first place is to remind our clients about us and to wish them well. Why not wish them well when no one else is?

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