Day 2: Join a Networking Group (not online)

Of course it's easy to chat over the Internet and make a few buddies via Facebook. However, joining a networking group that involves a little face time can be even better. Sure it can be time consuming, but by putting yourself out there you're giving people the chance to put a face with your business name. Furthermore, you're getting the opportunity to do what we all love to - talk about yourself.

I'm currently involved in two different networking groups. I've checked out a few more and have belonged to several over time, but there's only so much time in a day. My advice is to pick a networking system that presents opportunities for your business and offers you the chance to grow and get involved. Below are a few ideas for groups that my be in your local area:

* Professional Women's Network (PWN): Unfortunately there's not one organizational site that allows you to look up a chapter in your area. I found mine just by Googling PWN + my city name. PWN is focused on helping women to succeed in the business world. In my chapter, guest speakers attend every meeting to offer insight on how you can improve your business. I can honestly say that 30% of my client base derives from this group, or their referrals.

* Downtown Women's Club: I've never had the chance to join this organization myself since there's not one in my area. But the idea of the group is a networking opportunity for women on the go. Take a look online to find out if there's a club group in your location.

* Chamber of Commerce: It may be a bit of a spendy option, but it can gain you some serious coverage in your town. By joining your Chamber, you're helping other local area business owners and giving back to your community.

* American Institute of Graphic Arts (AIGA): AIGA is a professional association for graphic design. While it is a national organization, each state typically has their own chapter. They host events, conferences and truly provide some educational opportunities. Furthermore, there are perks only available to members such as discounts on competition fees, newsletters and job board access. Very valuable.

* AdFed: A more advertising based network, is similar to AIGA. I'm not sure if they're only Twin Cities based, but you can peek on their site to find out. They also have AdFed2, for younger professionals. "...Ad Fed does have great speakers, professional development seminars, The Show, networking opportunities, social events and more. In fact, it's the place where the advertising community of the Twin Cities meets—in person, online and in print. "

* Meet Up: A more casual setting, if you're into it, is the MeetUp network. This website offers the opportunity to hang out with pros in your area. Basically, it's a group of people in your industry forming their own group. I've never tried it, but some people think it's great. Check them out and conduct a search for other people from your industry.

* BPW: Business and Professional Women For the more serious woman, this might be your calling. I attended a BPW meeting in my area. While it was inspiring, I found it to be more of a women's movement concept than a networking group. They help their communities, lobby in Congress, etc. If you're looking to make a change in the world and are pro-women, this is a sure thing.